The cons of hybrid publishing

The cons of hybrid publishing

writer 8Ardain Isma

In the last post, I referred to all the benefits new writers can enjoy in the hybrid publishing world—if they want to down that road. Today, I want to focus on the disadvantages. Like everything else in life, nothing is perfect, even for writers who have signed with the BIG 5 commercial publishers. Again all these info can be found on the popular blog Reedsy Blog.

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What are the drawbacks of hybrid publishing?

  1. The publisher might struggle with marketing and sales

A hybrid publisher’s editorial and design departments might have incredible standards — and be able to deliver a great product. But without the marketing might of a larger company, they will likely struggle to secure publicity and get your book placed into the right stores. Like a self-publishing author, you might have to take the lead when it comes to generating sales.

  1. The author assumes a fair amount of financial risk

At the end of the day, the author is going to be footing a significant portion of the publishing bill. And in exchange, they will have to trust that the hybrid press is doing what’s best for their book. If it all doesn’t go to plan, the author has very little recourse to recover their investment.

  1. Another route might be more appropriate

If the book you’re writing has great commercial potential, you might be better off securing an agent and pitching to traditional publishers. Similarly, you might find that self-publishing offers the same perks and more: you can still work with professional editors and designers, and you’ll get an even bigger cut of the royalties. If you’re willing to learn about the basics of book marketing (and put them into action), you might find that you can reach a wider audience than if you leave it all to a hybrid publisher’s marketing department.

If you want to learn more about self-publishing a book, take a quick look through our guide.

Note: Ardain Isma is a novelist and editing manager at CSMS Magazine . He heads the Center for Strategic and Multicultural Studies. He also teaches Introduction to Research Methods at Embry Riddle University. To see his books, click here.

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